Two anglers, decades of experience, and a stock we've refined over twenty years.
Playgrove started from a garage workbench, with one handbuilt fishing rod and a box of lures we tied ourselves.
The shop is proper now and the inventory is solid, but every reel we stock is one we'd use ourselves.
We stock less than we could. It keeps our advice honest and your wait for the right gear short.
If a fishing line, hook or lure leaves our counter and we would not fish with it, it does not leave at all.
We buy direct from makers we know—tackle brands with real names behind them, in quantities we can actually move before the season changes.
Damaged stock becomes repair jobs or spare parts; every fishing lure is hand-selected for casting weight and hook quality, never bought as dead inventory.
Builds custom fishing rods and ties lures for coastal waters.
Hand-selected tackle for every species and season.
Small-batch lure designs tied and finished by hand.
Every rod and reel is cast and tested before we recommend it.
Quality gear curated from trusted manufacturers worldwide.
Each item is inspected, tagged and packed with care.
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Spinning Reels Built to Last